Welcome to Art Forecast
A Canadian Art Forecast rebrand
I started the Canadian Art Forecast newsletter on a whim in October 2020. I wanted a place to share my thoughts and opinions on the art world and felt a serious lack of venues to platform and celebrate Canadian artists. I still feel the same way.
But in other areas, I feel vastly different. I started to feel that the Canadian in Canadian Art Forecast was needlessly limiting and didn’t represent the breadth of my interests. It also didn’t represent the readers of this newsletter, who are from all over the world. So I decided it was time for a bit of a name change—and then thought, what better time for a total re-brand?
Welcome to Art Forecast
I’ll still focus mostly on Canadian artists and news—it’s what I have the most knowledge of. But I’m excited to push the newsletter in new directions, reporting on art trends at large, as well as interesting shows worldwide. I’ll be focussing on the forecast in Art Forecast: predicting the art world and bringing you the information you need.
I’m also excited to see how this new direction will push me to specialize in different areas of the art world. I started my career as an art writer, and have written for some of my favourite magazines (Artforum, Architectural Digest, Garage Magazine, Face Magazine, Lapham’s Quarterly, Vogue etc). From there, I started curating shows and writing exhibition texts for galleries worldwide. I’ve worked in the art x tech space in the last few years. And now, I work at the largest art fair in Canada. In a way, this newsletter mirrors my expertise and passion for the arts—which is now scaling.
TL;DR: I hope the name change will invite new readers in, expand the newsletter's focus, and open up opportunities both within and outside Canada.
A huge thank you to Natasha Whyte-Gray for the brand identity and design. I might write more about the design process in a future newsletter because it was such a fascinating process.
Here’s what I’m looking at and loving this week:
This show at 1226 Gallery in Texas includes two of my favourite artists: Jenna Westra and Larissa Lockshin. It also introduced me to three new artists. It’s a rare group show where collecting any piece would be a good idea.
I wrote an exhibition text for Jenna Westra’s exhibition at Schwarz Contemporary in Berlin a few years ago, which you can read here. She is truly one of my favourite photographers working today. On Instagram, Westra hinted at possibly doing an open edition…I’ll be the first in line.
I might need to book a trip to LA to visit Luna Luna—the art amusement fair that Drake opened in LA, based on the 1987 artist fair in Hamburg, Germany. What a cool passion project. An amusement park that’s part historical archive—sign me up. You can grab a copy of Phaidon’s new book about the original fair here.
Twitter/X is in a frenzy over the latest Juergen Teller photoshoot for W Magazine. It’s one of the best editorials I’ve seen recently. As always with the divisive photographer, opinions are split. Let me know what you think of the shots.
How to Make a Painting From Memory, an exhibition by Stephanie Comilang, opens tomorrow at Gallery 44. There’s an artist talk Saturday, January 6, at 1:30pm that I want to make it to. Comilang has a stacked current/upcoming exhibition history that includes Tai Kwun Contemporary, UQ Art Museum, Thyssen-Bornemisza Art Contemporary, and Silverlens Galleries.
Thank you all again for reading, sharing, supporting, and reaching out to me. It truly means the world. ❤️
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Love it!! Look so good - Congrats!!
Brillant! Congrats on the rebrand.